Conamedis

What is advertising?

It is hard to find a satisfactory definition of advertising.

A picturesque way of putting it is to call it business imagination, an imagination that sees in a product possibilities which can be realized only by appealing to the public in new ways to create a desire where none existed before. It is a very broad word, an omnibus word conveying different ideas to different people.

No advertising definition is here possible except as this entire article may be accepted as a definition. So rapidly has advertising advanced through its various changes that even the latest dictionaries and encyclopedias are out of date in their attempts to define it. The advertising of yesterday is not the advertising of today. Men not so very old have witnessed its entire development from an untrustworthy instrument of quacks to its place as an engine in the conduct and expansion of business.

Advertising in the dictionary sense has a history as old as that of the human race. Just as soon as there were enough people in the world, some sort of formal announcement had to be made. The early history of such announcements – from proclamations to the beginning of pictorial and lettered inscriptions, from these primitive posters to the discovery of printing, and from the advent of printing to the beginning of real advertising – is of interest only to the archaeologist. It is of no value to the business entrepreneur. It would be of no assistance to understanding modern advertising than ancient Phoenicians coins would be to comprehending the principles of a modern bank.

Every attempt to secure the sale of a product or service is advertising. The wares of the primitive merchant displayed invitingly in front of his booth is advertising. A want ad, to secure a job or an employee, is advertising. An inscription on a wall, the barker in front of a side show, the promises of an internet marketer, the announcement of a new online technology, membership in an affiliate program, wearing a peculiar shirt or distinctive sticker in your car – all these are forms of advertising in that they seek to attract attention to a product or a service that is for sale. For a product or a service of general use, rich and poor, high and low, men, women and even children, must be appealed to.

At least one principle we know of, stays constant, not eroding with the passing of time or the use and or abuse of men, not concerned with the weather outside, nor considering your personal health status, or taking into account your surrounding circumstances, and that is that you have to keep doing it, it has to be fed, no way around it, it keeps asking for every ounce of your commitment if you expect any kind of visible returns.

Whatever the appropriate definition of advertisement is, one thing is to conclude, it is because it has been. And every succeeding year since the beginning of the human entrepreneurship it has left its precious deposit of new ideas, better methods, larger and swifter efficiency, and the promise of an even greater growth.

 

The term “cooking” includes a wide range of methods, tools and combination of ingredients to create the flavor and digestibility of food. Cooking technique, known as culinary art, generally requires the selection, measurement and combining of ingredients in a controlled procedure in an effort to achieve the desired result. Constraints on success include the variability of ingredients, ambient conditions, tools, and the skill of the individual cooking. The diversity of cooking worldwide is a reflection of many nutritional, artistic, agricultural, economic, cultural and religious considerations that impact upon it. Cooking requires applying heat to a food which usually chemically transforms it and changing its flavor, texture, appearance, and nutritional properties. There is archaeological evidence that the primitive human being used to cook their food with fire that was the most important thing discovered by the primitive human being. Cooking food and cuisine culture vary from country to country and from one culture to another and each cuisine has its specific particularity. Nowadays, because of the modern life that changes everything around us and influence our life style and eating habits, people are less preparing their own food. Eating habits tend to unify people from different society. The food production and the process of eating obtain new characteristics. Food available around us seems to be very different from the one that we used to eat.

Eating habits and modern life

Everything is running in high speed, people do not have time for cooking, don`t has the desire and patience to stay longer in the kitchen, and they don`t have the willing to prepare their own food. Old generation still prefer to cook their own food unlike young people who prefer to eat fast food because they don’t want to spend long time cooking and the desire for the cooking. The modern life shapes our eating habits and makes us like slave following its speed. It`s not hard to find fast food restaurant they are everywhere and every corner. Fast food consumption cause damages to the social and economic life of the country and leads to many health problems such as obesity and heart diseases according to many studies. Also, many nutrition experts from different countries have already declared the epidemic character of fast food. The rapid process of globalization and modern life influence our eating’s habits and gives opportunity to fast food restaurants to grow and flourish. Fast food seems to become very common everywhere, though some positive aspect of the fast food in easy to prepare, available in many places, and it is a substantial meal. But in other hand, we can estimate that its negative aspects are more important and bigger. I think it is easy to understand that fast food is one of phenomenon that is going to be accepted by people. We are going to see the process of disappearance of the traditional culture with the development of fast food restaurants in all countries all over the world.

How to fight fast food addiction

The best example of the fast food success to change the modern life is the invasion of the world’s food market by the giant fast food company such as McDonald, KFC and others. According to McDonald`s web site, McDonald has about 29.000 restaurants in 120 countries all over the world, and serves nearly 54 million customers each day. As well as it indicates the fact of such changing in eating preferences and even in the way of life itself. There is no doubt that right now fast food changes the face of many nations and eating habits around the world. To sum up, unfortunately, it is hard to prevent these global changes that traditional food is going to be replaced by new foods that common for all people in all countries all over the world. But the good news is that, recently there are some people and some movements which try to contrast the process of modern life and ask people to go back to their traditional food. To solve this problem we need restaurants that offers traditional food, and able to attract large amount of faithful customers. Also parents must teach their children how to prepare and cook the traditional food. Many People figure out that traditional food is much better for our health, so they want to preserve and keep the cooking tradition from evaporating. There is enormous hope of people to preserve their food preparation customs and tradition. The major obstacles are the modern life style. Some people might say that it is difficult to preserve our traditional food because it takes a long time to prepare and people today can not spend a long time in cooking. Other people, especially older people might say that, it is unfortunate to destroy culture and tradition. Those people might be right.

Conclusion

In these days, people have more health problems that are related with the new eating habits and fast food consumption. Despite some advantages of fast food the harm caused by fast food does not outweigh its benefit. I think that people should consider the negative fact of fast food consumption and the benefits of preparing their own food at home. It`s unfair that the traditional food which arrive to us from generation to generation we are going to replace it with junk food that will harm us more than benefit us. It`s unfortunate to lose the cooking tradition and eating homemade food prepared by our mothers together around the table. I am sure that all of us must think over this problem and try to find the appropriate solution to save our cultures, our traditional foods, and more importantly our health. So we should take action immediately to preserve traditional food and encourage people to prepare their own dishes, so they can stay healthy and live longer. Even though fast food is cheap, convenient, yummy and available in every corner in our cities, but that does not mean that our health is cheaper than the fast food that we eat.

 

The 21st century has been the age of so many technological breakthroughs and advances, technologies aimed for one purpose and that is to make the lives of people better by helping them become more efficient in their work. One such technological breakthrough is computer technology.

Computer technology has grown in great proportions starting from a computer with a size that of a room to a small well-designed palm top computer. Computers nowadays have become an indispensable part of the lives of people, especially at work, at companies, businesses, schools, offices and even in homes.

It has made the world smaller, but has it made our world better? It would then lead us to ask whether computer technology is good or bad. Now let us try to look at first some of the bad effects. With the advent of computers and with the internet it has become easy to access pornographic sites, children are more exposed to explicit content; some students would lose focus on their studies as they play computer games. The number of obesity cases has increased and it has been attributed to too much computer activity that led to less physical activity among a number of people.

On the other side of the coin, computers have opened a whole new world of possibilities. It is now easier to gain information on world events; you can even find a job in the internet; you can spread advocacies to a vast number of people all over the world; and most importantly it is now easier to be connected with one another even if you are on the other side of the globe.

Computer technology, just like any other material on earth has been created with a common good in mind. Just like a knife, it has been made to cut and slice food to speed up cooking time for people but it can also be used to kill people, and you cannot ban the use of knives in order to stop killing. And so you can’t blame computers for the problems it may have caused for it is the people who use them who caused the problem. It has disadvantages and advantages that must be taken into consideration.

But the problem is not computer technology itself; the problem resides on the people who use it. Computer technology is generally good for it can bring in a lot of good if it is used properly, but can do great harm if used unwisely.

People have choices on how they make use of earth’s resources, and that choice will determine how certain materials will affect people, be it good or bad.

 

In the olden days a career in finance did not offer anything more than a back-office recording keeping job. A finance person was understood to be a record-keeping person in an organization.

However, with the evolution of business landscape, the role of finance has evolved and become more challenging. In today’s organization a finance person occupies a much broader role involving decision-making, planning, controlling the financial operation of a business.

Within finance, one can find a variety of job roles that are not limited to just the accounting field. You can explore financial career options in various industries such as financial service, financial planning, fund management, regulatory compliance, trading, financial management, and so on.

These different jobs require you to have completely different skill sets, and you can choose a financial career that suits your personality and skill level.

If you are analytically oriented, you can choose a career in risk management, where your job is to measure and manage the risk faced by a bank or a financial institution. Alternatively you can also join the insurance industry as an actuary where you ass the risk of loss, and design and price new insurance products. These jobs require number crunching skills. You are also expected to be very diligent as a small mistake can turn into big losses.

On the other hand, if you are a very outgoing person and like meeting people, you may be better suited for selling financial instruments. You may want to join a bank or an insurance company, and promote their financial products to prospective customers. In a bank, you are expected to sell their financial products such as deposit accounts, credit cards, personal loans, home loans, etc. For a career in sales, most organizations provide you a thorough training on their products and common techniques for selling. You are expected to be a go-getter with the ability to close deals quickly. In most financial services institutions, you are paid a decent salary and a commission, which is based on your sales targets.

One more lucrative career option is in trading. As a trader you use your employer or client’s funds to trade in financial products such as equity, bonds, currencies and currencies in an attempt to make a profit. Traders study the financial markets and identify opportunities to make profit. This is a high stress job and requires you to have strong analytical skills and a tough attitude. A career in trading also offers good salaries with bonuses and incentives linked to your performance.

While these are a few important career options available in finance, a person interested in this field can choose from a much wider array of job roles. Best of luck with your financial career!

Imagine yourself right now walking lazily across a sandy beach, feeling the sand in between your toes as you gaze out at the sparkling water. Your ears are tuned into the delightful songs of the native birds, and the waves lapping gently against the nearby shore. Imagine the numerous activities that you could spend the day enjoying on this magnificent island. Now imagine owning the island you have pictured in your mind, it is possible. There are many islands for sale in Vanuatu, where a future full of fun and beauty can be yours. You call the shots, you make the rules.

The lifestyle potential is endless – you can build a house on your island, water ski, toboggan or swim – whatever takes your fancy! Take snorkelling for example, purchasing one of the Vanuatu islands currently for sale would make this popular tourist activity your normal pastime on your very own island! Or, if you enjoy an adrenaline rush, then imagine jet skiing and racing across the vast expanse of the Pacific Ocean while feeling the wind blowing in your face. Activity possibilities abound on a Vanuatu island… playing volleyball on the beach, jumping and diving onto the soft sand with family and friends. Purchasing one of the many Vanuatu islands for sale truly allows a lifestyle unlike any other.

Many celebrities have already taken advantage of the opportunity of securing an island for sale in the Pacific including Vanuatu. People like David Beckham, Brad Pitt, and Miley Cyrus to name a few. Why not experience the lifestyle of the rich and famous, with the luxury and comfort of your own island?

In terms of prices you can expect to pay for a small tropical island, you can be looking at anywhere from $500,000 to well over $1,000,000. It is common to find real estate opportunities around Puramamasa Island, Aore Island, Oyster and Malvanua Island.

Amongst the natural beauty and entertainment possibilities, spending time on an island is also the perfect way to chill out and relax, and get that tanned body you have always wanted. Choosing one of the Vanuatuan islands currently for sale gives you a front row seat to view the wonders of nature every day. When you have finished relaxing, you may perhaps want to sail or fly to one of the nearby villages and mix in with the locals, do some shopping, or treat your kids to some finely crafted knick knacks, or yummy native fruits like mango and coconut. Walking through village life in the tropics really is an experience to savor as the people are very friendly, and everywhere you look you’ll see smiling faces!

Whether you are looking for small or large island, one that is secluded and remote or close to civilisation, there is sure to be a Vanuatu island for sale which will enable you to fulfill your dream lifestyle. Explore the options carefully, and then soak up the sun in your very own piece of paradise.

Automotive equipment and tools are a very important part of the automobile industry. They can range from simple hand held devices to large structures that can even lift a heavy truck. The uses of these equipments in the world of automobiles cannot be undermined. For carrying out repairs, for changing a tire, for lubricating, for servicing, for charging up the battery, and for cleaning the vehicles, these equipments are very important.

Here Is A Brief Note On Some Of The Uses Of These Equipments.

Automobile Equipment Usage

* Automotive Lifts: Hydraulic lifts are very common in the industry and are used in showrooms, repair shops, and automobile factories. They generally come in the form of a platform fixed on a zigzag leg that can be raised or lowered as required. Heavy vehicles can be raised by the use of this equipment. These are how cars reach the first or second floor of a showroom or how the repairs to the lower part of vehicles are carried out in a mechanic’s shop. These lifts can be of different types like motorcycle lifts, runway lifts, drive on lifts, in-ground lifts, etc.

* Lubrication Equipments: As the name suggests, these are used to lubricate parts of the vehicle. There is a long list of lubrication equipments available and each is used for different lubrication purposes. Oil and grease reels, grease guns, oil drains, and oil and grease pumps are all examples of such commonly used equipment. Blacrank is a good brand when it comes to these equipments. Blacrank oil pumps are indisputable masters of the group.

* Compressors: Air compressors are used to do various works on automobiles. Generally, air compressors give additional pressure to drive in screws and give more power to tools like wrenches and nail guns. These are also used to remove dirt from the vehicle.

* Service Equipments: A vehicle needs to be serviced from time to time to ensure its proper running. This is where service equipments come in. These are battery chargers, fuel transfer device, brake fluid exchangers, coolant service equipment, tire changers, etc.

* Reels: These come in different shapes and sizes and are an important member of any automotive equipment list. Reels could be air reels, exhaust hose reels, grease reels, etc. Reels help to keep the pipes and hoses in place and also to extend its life. They can be easily reeled out to the required size and stored by reeling back.

* Jacks: Jacks are important not only in the shop but also for every vehicle owner. They enable the person to lift up the vehicle for the purpose of changing tires or doing some emergency repairs on the vehicle.

The list of automotive equipment is quite long and their uses quite large. Companies who sell such equipments also deal in car parts, thus making the store a one stop place for all things related to automobiles. Nowadays, there are thousands of online stores selling these equipments making them more accessible to all in need.

Any business owner that is experiencing financial difficulties from the recession, or anything else for that matter, should definitely consider adverting with flyers. You can benefit from this type of advertising in several ways. Here are seven of them to help you determine if this method of advertising is right for you.

1) Instant results. There’s no waiting for your advertisement to be published when advertising flyers person-to-person. Your sales will increase the same day as you launch your advertising campaign. This is the number one reason why every business owner should be thinking about using this form of advertising right now.

2) Low priced. No matter how large of an advertising budget you have to work with, this form of advertising allows you to promote your products and services within your means. Advertising flyers person-to-person is the cheapest form of flyer advertising. You can design and print your flyers in house to save hundreds of dollars on unnecessary costs.

3) Quite simple. Other forms of advertising require months of planning and preparation. This strategy eliminates the timely process of searching for professional graphic designers and copywriters. Simply put, you can launch your advertising campaign the same day.

4) Consumer feedback. Talking to people face-to-face off the streets allows you to ask serious questions about your business without having to hire an overpriced survey service. You can find out what people really think of your products and services, allowing you to immediately correct any serious issues you may have. On the other hand, this also gives you the opportunity to inform people of all the positive changes and improvements you have made.

5) Viral injectors. Advertising flyers person-to-person on the streets is proven to generate word of mouth buzz and referrals. In fact, a struggling business can be back on the road map to success within weeks of launching the first promotion. There’s even the possibility of your promotion being picked up by your local newspaper.

6) Moral boosters. Advertising flyers on the streets to people is a great way to liven up the spirits of your team when times are hectic. The positive energy from your promotion will bolster the performance of your staff and spread to your customers like a wildfire. Your team will feel a since of pride as people start to complement them about the positive changes you made in your business.

7) Highly Effective. Since your talking to people in person, response rates can be as high as 50% in comparison to other forms of advertising. In addition, you’re more likely to convince consumers into purchasing whatever it is you have to sell with this strategy. The results are always phenomenal considering the price and time it takes to advertise flyers.

Advertising flyers person-to-person is just one of the ways you can recession proof your business while making a sizable income in the process. Think about using this strategy to sell your products and services if your advertising budget is small, and you need a way to generate sales quickly.

Among the paradise of islands that is the Philippines, among the choices of escapes around the world, and among all the chains of resorts and hotels all over the globe, there exists a hidden secret. This is a secret so coveted, 99% of the inhabitants of the Philippines doesn’t even know its there: the private resort Amanpulo.

The private island is a so luxurious, decadent and extravagant, it is on a class of tourist destinations of its own.

Owned by the AmanResorts luxury group, Amanpulo bears its parents’ name “aman” meaning peace. The word “pulo” on the other hand is the native Filipino word for “island”. Amanresorts is only composed of 15 or so luxury spots in different places, so Amanpulo is no less lavish and exciting as it other more well-known cousins. Amanpulo just opened in the Pamalican Island of Palawan, in the Eastern archipelago of the Philippines. Getting there and leaving there is by private jet, though one can assure you leaving paradise would be pretty hard. Well, at least the jet ride is seamless and comfortable.

Whats more, since this is a private island, getting in is no easy feat. One must know the appropriate channels and get in the right time to obtain a reservation. For a summer vacation in a year or two. One may not know this, but one of the sole entries in the book Places to See Before You Die for the Philippines is Amanpulo, so it is definitely worth the wait.

In Amanpulo, it is said that wide, powdery-white beaches are the wonder, compounded by the seascape proved majestic by the view of nearby Manamoc Island. Sometimes, when visitors stare out at Manamoc form the footprinted shorelines, do they ever wonder whats its like to be on that island paradise, then find themselves on the exact same fantasy in reality? The Aman gives no less.

The Beach Club of course, is said to be Amanpulo’s pride and joy. The relaxing wide are is spread with soft decks and pillows, with walkways leading to the pristine pools or the magnificent beach. The beach is the best choice by morning, while subtly lit pools are the choice place to unwind in romantic nights.

In addition, the place simply called The Restaurant serves both Filipino and international cuisines. And from the sound of the reviews, The Restaurant is on a league of its own, a throwback to when hotel restaurants were the best places to dine in. Serving fresh greens form its own vegetable and herb garden, The Restaurant will settle everyone’s worries over what’s good to eat because well, everything is good to eat.

Beach side casitas, nipa hut inspired but very luxurious lodges, are spaced very wide apart. This gives the impression of having your own beach paradise because you can choose to rarely see other guests. The views are fantastic, and a camera is a must. Maybe an underwater camera is a must too, since only 300m form the shore, a reef so full of color and life awaits anyone.

Coming clean, this is not an advertising ad for Amanpulo or the Aman chain of resorts. This is just a simple yearning to go there, one of the best places on earth unabashedly called paradise by those who have seen it. To taste the secret.

Local Philippines is your one-stop source of information about the Philippines with its fascinating travel destinations, colorful festivals and premier attractions.

Now that our aging population has visibly become a force to be reckoned with, many homebuilders are discovering mature adults to be a potent market. But often homebuilders tend to miss the market by focusing more on the home (which is after all what builders are selling), rather than the lifestyle (which is what drives most of the sales activity in an adult lifestyle community).

Many developers and homebuilders operate from the misconception that mature buyers prefer to live in homes that are inexpensive and focus on pricing their homes as low as possible, believing that product and price are what drives the sale. And surely there are adult lifestyle purchasers for whom price is a prime consideration. But most potential residents of an adult lifestyle community are looking for three things: adult, lifestyle and community.

Purchasers in adult communities want to be sure that the community they are considering moving to is indeed an “adult” community. As such, many such communities are age-restricted, with a hard and fast set of rules that precludes the possibility of children moving in. Of course, in jurisdictions that do not allow discrimination on the basis of age, there are other ways to “restrict” who moves in. This could range from so-called restrictive covenants registered on title of the property to rules about the permanent number of residents that may occupy any one dwelling unit (usually no more than two) under a condominium corporation or a rental agreement. Finally, the best method to maintain the integrity of an adult lifestyle community is to offer homes that are specifically designed for an older, childless demographic. The market will take care of the rest.

Some builder want to hedge their bets by offering large two storey homes in adult communities, imagining that they would be appealing to younger baby boomers that still have children at home. This fallacy results in pleasing neither the younger baby boomers that do not want to live in a community comprised largely of older people, nor the active adults seeking a childfree lifestyle.

As stated above, one of the most important considerations on the part of the purchaser in an adult community involves lifestyle. Many people in their 50s and 60s who are either retired or semi-retired have a lot of leisure time and a plethora of interests about which they are very passionate. Many are into golf in a big way and seek communities that are near golf courses. Many are into personal fitness and look for communities that provide exercise facilities. There are nearly as many interests as there are individuals seeking to live the adult lifestyle. Those communities that recognize this very important fact tend to do very well, while those that don’t, not so much.

Finally, active adults tend to be very social and seek to live in a community where they find others of similar interests and values. Many of these communities have organized activities, such as a bridge club, a golf group, round-robin tennis tournaments or group projects such as quilting or knitting. A sense of being a part of a community of like-minded individuals really is one of the most important aspects of a successful adult lifestyle community. These are the reasons why a community clubhouse is probably one of the most important amenities that any adult lifestyle community could provide. And the greater the variety of amenities and interests, the more people will be attracted to live there.

Using an assistant agreement is vital when hiring a real estate assistant. It should describe the working relationship between you and the assistant. The first thing you should consider is whether he or she is an employee or working as an independent contractor. If you choose to have an employee you have to deduct taxes, social security and unemployment insurance from their pay. This involves a lot of record keeping on your part plus the added expenses you incur by having an employee…

So after consideration most agents that hire assistants choose the independent contractor status. You do not have to do any of the withholding. You just have to provide a 1099 form. There is no salary only a commission or fee as payment or services rendered payment. This fee will also be deductible on your taxes as an expense.. It would be wise to check with your accountant to see how to handle the payment schedule.

You should hire an assistant that has an active real estate license because if they don’t have one it will limit them to doing only what an unlicensed person can do. This will make a very big difference because there are many tasks that need a licensed agent to perform. Some of the requirements you should consider when interviewing an assistant would be having computer skills in programs such as Microsoft word, excel or comparable programs. If they don’t have a laptop computer you may have to provide one. Although it’s an expense the investment will prove well worth it.

Let’s talk about what else an agreement should do.

  • Define the work hours
  • Define commission or payment services
  • Explain what duties you expect from an assistant
  • Assist with showings
  • Assist with market value reports
  • Go on market value report appointments with you
  • Set Appointments
  • Do open houses
  • Record keeping
  • Mailings
  • Hand out flyers
  • Place signs for open houses
  • Make phone calls on your behalf
  • Prospecting for new business
  • Review the daily updates on the MLS
  • Preview new listings
  • Meet all of your clients and customers
  • A team player attitude

You must determine a payment schedule of how much, when and how often the assistant should expect payment. Your business growth should have a direct effect on commission increases for the assistant. A confidentially clause is important to have in your agreement. The assistant must know that what goes on between both of you stays confidential. Having this all on paper will set the guidelines. Your assistant will know their job description and their duties.. A real estate assistant agreement should protect both parties.